Placeholder Banner

Spotlight on Food and Ag Events at BIO 2015

June 11, 2015
If you are attending the BIO International Convention and have a particular interest in food and agriculture biotechnology, mark your calendars for Tuesday, June 19 because this day is filled with amazing food and ag events. BIO 2015 offers four Track Sessions which cover key conversations involving the industry such as communication techniques, science and research, legal perspectives, and the international state of the industry. Our honored speakers at these sessions will give viewers a glimpse of how this industry can shape the world — for the better.

We are excited to kick off this year’s events with Communication Supports Innovation: Telling Your Story with speaker Robert Saik, CEO of Agri-Trend. Two threads run through these presentations: the importance of continued innovation in meeting society’s present and future needs, and the recognition that innovation will continue only if the purveyors of that progress can effectively tell their stories. At 10:15 a.m., VP of BAYER AG, Micheal Metzlaff, will moderate the panel From Plants to Mammals: Multidisciplinary Pathways to Success. Speakers include Monika Lessl, Head Innovation Strategy of Bayer Pharma AG, and Lothar Willmitzer, Director of Max-Plank Institute for Molecular Plant Physiology. This session will highlight opportunities to foster innovation by promoting transdisciplinary research, bringing together the plant, animal, and human health fields. Discussion will emphasize the value of harnessing the best brains in multidisciplinary teams to achieve excellence in science and breakthrough innovations in life sciences.

At 2:00 p.m., you will hear panelists discuss a recently published study by consulting firm Steward Redqueen measuring how society benefits from intellectual property in agriculture at the Quantifying the Value of intellectual Property to Society session. Study authors and other IP experts will delve into the findings and what they mean for the biotechnology industry.

Last, please join us for our final session, Overcoming Global Obstacles to Acceptance of Food Biotechnology, at 3:30 p.m. to learn the best ways to communicate about biotechnology and agricultural innovation in developing countries. Moderated by Dave Schmidt, President and CEO of the International Food Information Council (IFIC) Foundation, this panel will share insights and best practices, backed by presentations on the IFIC 2014 Consumer Perceptions of Food Technology Survey, IFIC Foundation communication workshops in countries looking to introduce new biotech crops and technologies, insights from USDA Foreign Agricultural Service, and efforts by FutureFood 2050 — an initiative focused on feeding nine billion people by 2050 — to provide safe and healthful food while minimizing environmental impacts.

After a long day of walking and attending events at the BIO Convention, come hang out with us at theFood & Agriculture Track Reception at 4:45 p.m. on June 16 in room 104AB, Philadelphia Convention Center. It’s a great place to network and be with fellow colleagues!

When scheduling your stay at the convention, consider these great opportunities to educate yourself about the power of ag biotech. Hope to see you there!