Commercialization is Key: Digital Medicine Commercialization Trends and Opportunities

4:00 PM - 4:45 PM (EDT), Tuesday, June 15, 2021
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Commercialization was once considered the last mile for any digital medicine company or healthcare innovation team. Increasingly and regardless of your regulatory strategy, your commercial strategy has to be at the forefront of the formation of a product and a business. With evolving payer needs, how best does the health innovation team or a digital medicine start up consider working with payers to formulate a robust go to market strategy? 

This panel of experts representing payers, providers, and digital medicine companies will explore today's commercialization best practices and strategies. Panelists will review payer programs and innovation initiatives as well as case studies and best in class scenarios for how one works with players in our evolving healthcare system.

Managing Partner
Binney Street Capital, LLC