Start-Up CEO for a Day: Simulation®

1:00 PM - 2:00 PM (EDT), Tuesday, October 24, 2023 ・ Independence Ballroom
This interactive simulation provides a first-person perspective on being the CEO of a startup biopharmaceutical company. Participants will make decisions on researching, developing and pricing a new innovative medicine. Explore the various complex factors, key considerations and trade-offs involved when making these important decisions. Discuss and vote on key decisions with fellow participants, and explore the business of bringing innovative medicines to patients.
Regional Senior Director, Lead Policy & Government Affairs
Bristol Myers Squibb
Director, Strategic Alliances and Issue Advocacy
Bristol Myers Squibb