BIO Online Learning

Through a curated network of education alliance partners, BIO offers industry professionals executive training and development resources for accelerating career growth

FDA Digital (Scenarios)

A comprehensive review of the Do's and Don'ts for Digital Tactics: covers drug and medical device advertising, blogging, chat rooms, discussion forums, Facebook and Twitter, links, search (paid and organic) posts, videos, websites, mobile apps, YouTube.

Takeaways

  • There are many types of digital tactics that can executed to promote a new prescription product 

  • It’s important to understand the regulatory compliance do’s and don’ts for blogging, chat rooms, discussion forums, Facebook and Twitter, links, search (paid and organic) posts, videos, websites, mobile apps, and YouTube  

  • The FDA exercises strict oversight over promotional materials that include mention of a product by name 

  • Enforcement letters illustrate the application of risk communication requirements

Course Price:
$200 USD
BIO Member Price:
$160 USD
Course Length:
30 minutes
Course Level:
Introductory
Course Format:
On-Demand
Suggested Prerequisites
FLIP
On-Demand
FLIP

Detailed review of content do's and don'ts including comparative/superiority, charts/graphs, competitor information, “cherry-picking”, disclaimers, references, market research data, quality-of life claims, company spokespeople. 

FLIP

Do we correct information about our drug in a company’s sponsored chat room? What types of websites shouldn’t we link to? Learn the FDA regs and more.

Related Courses
FLIP

Under what conditions can companies find a safe harbor for communicating investigational data?   How and why is scientific exchange codified in the Code of Federal Regulations (CFR).  Learn the FDA regs and more.

FLIP

What are considered good publication practices for communicating company-sponsored medical research and how do these practices impact publication development and planning?  Learn more in this pub planning module.

FLIP

How should reprints with off-label information be issued once they have appeared in peer-reviewed medical journals? Learn the FDA regs and more?

FLIP

What are the three basic requirements for press releases?  How do you know whether a press release  is fairly balanced?    Learn the FDA regs and more.