Overview of referencing promotional materials for drugs and medical devices targeting consumers and healthcare professionals. Covers range of activities including reference types, reference selection, reference and promotional material annotating, reference citation guidelines, and guidelines for referencing material based on audience.

This course covers a range of activities for drugs and medical devices, including SWOT and gap analyses, congress strategy and initiatives for abstracts, posters, and presentations, manuscript development, authorship guidelines, journal selection, and publication management post-publication.

Comprehensive review of the Do's and Don'ts for Public Relations Tactic: covers drug and device promotion, including press releases, VNRs, media tours, web sites and webcasts, spokespeople, media training, sponsored content/advertorials.

Comprehensive review of the Do's and Don'ts for Public Relations Tactic: covers drug and device promotion, including press releases, VNRs, media tours, web sites and webcasts, spokespeople, media training, sponsored content/advertorials.

Learn the Do's and Don'ts for Promotional Medical Education: Covers drug and device promotion, including speaker's bureaus, presentations at scientific meetings, contractual arrangements with speakers, consultants, ad board members, publication plans, speakers' fees, slide kits, gifts to HCPs, events, sponsorships, MOA.

Comprehensive review of Do's and Don'ts for Promotional Medical Education. Covers drug and device promotion, speaker's bureaus, presentations at meetings, contractual arrangements with speakers, consultants, ad board members, publication plans, speakers' fees, slide kits, gifts to HCPs, events, sponsorships, MOA.

Detailed review of the Pharma Code from the Pharmaceutical Research and Manufacturers of America (PhRMA) representing research-based pharmaceutical and biotech companies. Covers selection, use and training of promotional education speakers and hiring of HCPs as consultants; comparative claims, promotional publications, videos and visuals, meeting venues, meals, events and gifts.

Overview of Federal Health Insurance Portability and Accountability Act (HIPAA). Primary goal of the law is to make it easier for people to keep health insurance, protect confidentiality/security of healthcare information and help the healthcare industry control administrative costs (with 10-question quiz).

Overview of  functional roles for ensuring compliance with regulations and brief descriptions of responsibilities for promoting drugs and medical devices. 

Effectively communicate risk information, such as the definition and execution of fair balance in promotional materials. Learn common terms such as Brief Summary, Boxed Warning, Important Safety Information, Adverse Event reporting - plus enforcement letters illustrating the application of these requirements.